Brand ········· Jordan Brand
Published ······September 2021
Role ··········· Writer, Social Strategy
Published ······September 2021
Role ··········· Writer, Social Strategy
Air Jordan XXXVI: 36 Seconds of Lightwork
Taking the launch of the new Air Jordan XXXVI to the social app we all love: TikTok.
Playing off the lightness of the shoe, we created a social media challenge for all to show off their special skills in 36 seconds.
Playing off the lightness of the shoe, we created a social media challenge for all to show off their special skills in 36 seconds.