Women-owned, specifically Black and brown-owned, cannabis brands are few and far between. Not to mention the stigma that exists with women who enjoy a little green every now and then. Sheila Reyes, founder of Blue & Yellow, is aiming to change that.



For the first Blue & Yellow product—the CocoFlower Oil—I was tapped to write the brand statement, which tells you about their purpose and goals for their business. 

Agency: Freelance

Role: Copywriter









EXPERIENCE

Copywriter at Laundry Service
Jan 2021 - Present

Clients: Jordan Brand, Hennessy

Freelance Copywriter, May 2020 - Present Clients: House of Hoops, Blue & Yellow

Junior Copywriter at Code and Theory
Jan 2019 - Jan 2021

Clients: adidas Originals, Hotaling Co., Morton Salt

Freelance Journalist, 2012 - Present

Input Mag
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Complex
Cultured Mag
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Finish Line
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The Hundreds
Digital Trends
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Missbish
Global Grind
ILY Mag