adidas Originals: Nite Jogger

Our goal was to pay homage to those who create in the after hours.

For drop 3, we created a story that highlights the duality of the shoe while celebrating go-getters around the world. We designed a digital ecosystem that allowed users to learn from their peers and discover how creativity can flourish during the midnight hour.

2019 W3 Award Winner
Integrated Campaign

2019 Webby Award Nominee
Online Shopping Experience

Agency: Code and Theory
Published: 2019
Role: Copywriter