AJ 11 ‘Varsity Red’ 

Role: Narrative Lead
Art Director: Sin Young Kim, Frannie Jiranek
Photographer: Rasaan Wyzard
Production: Recess Studios


This 2022 holiday season, we put our focus on community, creativity, and the love they share with one of the most iconic franchises in the Jordan Brand footwear lineage. Featuring the very talented multi-faceted artist Rasaan Wyzard and his family.







About Me

A former audio engineer turned storyteller, passionately curious and skilled at crafting engaging and culturally relevant narratives that resonate with specific communities. 

Currently: Copywriter at Nike. 

Previously: Creative at Jordan Brand, Laundry Service, Code and Theory, Complex, Hypebeast, Cultured Mag, Global Grind.  

Things I Can Do

Scriptwriting
Digital copywriting
Editorial
Brand manifestos
Creative strategy 
Content creation
Creative consulting

Connect

Email
LinkedIn
Instagram
Savee.It
SoundCloud